Suzy needed a logo for her consultancy business. Something simple that could be used for her sponsors (t-shirts, patches) and social media. The name is personal to Suz, relating to her dog 'Poppy' and her horse 'Roo'.
Suz's strengths are her ability to be positive using 'creative activation of strategies to achieve goals', and 'connecting people to bring a solution to life'. I took these ideas into the logo to show and reflect - connectivity, freshness, creative and transforming elements. She was very pleased with the result.
Below are some pics supplied by Suz, we hit on a little 'lila' (divine act of god) in terms of the logo being stitched to fabric (the machine didn't handle gradients). However, Suz was very happy with how it looked. Happy accidents due to machinery contraints are uncommon.
